Irish-born fashion and advertising photographer Patrick McHugh has built an international career working across New York, London, Dublin, and the West of Ireland.

Over three decades, Patrick has created high-impact campaigns across fashion, e-commerce, and advertising, trusted by top designers, creative brands, and major publications. His work has helped shape the visual identity of some of the most innovative names in the industry.

Now based on Ireland’s Atlantic coast, Patrick works as a visual content strategist and leads Visual.Pizza — a visual storytelling studio that helps brands define their identity and communicate through photography, video, and digital content.